POWR HOUSE 101 (2nd type jacket)

It is one of the brands in the MONTGOMERY WARD store brand Powr House (not "POWER") denim jacket. Denim jacket with two pockets like Levi's 2nd type. It comes with a blanket and has an adjuster at the end of the sleeves as well as at the waist. It appears to be a specification that was highly conscious of winter protection. The design of the tag suggests that it may have been made in the 1950s.

POWRHOUSE101_front
The front is zippered. The front zipper is not only a design issue, but it seems that they had to consider the thermal protection here as well.
POWRHOUSE101_pocket

pocket

The top is reinforced with rivets and tagged in the center.
POWRHOUSE101_tag

tag

A Powr house 101 tag that appears to be from the 1950s
POWRHOUSE101_zipper

zipper

"SCOVILL" and "GRIPPER ZIPPER" are both stamped on it.
POWRHOUSE101_front pleets

front pleets

The front is triple pleated. The pleat reinforcement is simply a single line sewn into the pleats.
POWRHOUSE101_adjuster

adjuster

The waist has two adjusters on each side.
POWRHOUSE101_adjuster

adjuster

It also has an adjuster at the end of the sleeves.
POWRHOUSE101_lining

lining

A colorful striped blanket
POWRHOUSE101_fabric

fabric

Light ounce, thin fabric. It has a strong slubby feel and a noticeable nep. It is characterized by a very bright blue color.